The Design Meets Business session aims to provide students with insights into the integration of creative thinking, design innovation and business strategy. The session will explore how design-led approaches can create market impact, foster entrepreneurship, strengthen strategic decision-making and transform creative ideas into viable business opportunities.

It will bridge the gap between design education and industry expectations, highlighting the importance of innovation, cross-disciplinary collaboration and market-oriented thinking in today’s competitive business environment.

Guest Speaker: Prof. Srilalitha Girija Kumari Sagi
Dean, School of Management, Presidency University, Bengaluru, Karnataka.

Prof. Srilalitha Girija Kumari Sagi brings 32 years of experience in business management, international business, cross-cultural management and intercultural communication. Her expertise spans international business negotiations, organisational behaviour, innovation, change management, entrepreneurship and international marketing.

Through her insights, students will gain a deeper understanding of how creative concepts can be aligned with business objectives and translated into meaningful market outcomes.