A technology-driven integrated Industrial Design Program that enables learners to design and develop digitally and technologically integrated products. This program will also allow learners to specialize in lifestyle and accessory design.
Programme Overview
A technology-driven, integrated industrial design program that enables learners to design and develop digitally and technologically integrated products. This program will also allow learners to specialize in lifestyle and accessory design.
Course Curriculum
01DES1007 - Elements & Principles of Design (School Core)
02DES2088 - Concept Development (School Core)
03DES1137 - Drawing and Visual Representation (School Core)
05DESXXXX - Discipline Elective III (Discipline Elective)
06DESXXXX - Discipline Elective IV (Discipline Elective)
07XXXXXX - Open Elective - II (Open Elective)
01DESXXXX - Discipline Elective V (Discipline Elective)
02DES1092 - Basics of Ergonomics (Program Core)
03PPS4002 - Problem Solving through Aptitude (School Core)
04DES2049 - Advanced Prototyping Methods and Processes (Program Core)
05XXXXXX - Open Elective - III (Open Elective)
06DESXXXX - Discipline Elective VI (Discipline Elective)
07DESXXXX - Discipline Elective VII (Discipline Elective)
01DESXXXX - Discipline Elective VIII (Discipline Elective)
02DESXXXX - Discipline Elective IX (Discipline Elective)
03PPS3017 - Workplace Skills for Designers (School Core)
04DESXXXX - Discipline Elective X (Discipline Elective)
05DESXXXX - Discipline Elective XI (Discipline Elective)
06DES3033 - Product Design Portfolio and Presentation (Program Core)
07DES3034 - Design and Development of Industrial Product (Program Core)
01DESXXXX - Discipline Elective XII (Discipline Elective)
02DES3001 - Professional Practice - I (Program Core)
03DESXXXX - Swayam Course (Discipline Elective)
01DES4001 - Professional Practice - II (Program Core)
Programme Educational Objectives
The graduating students after four years of professional education in the Design Professional Program - B. Des (Bachelor of Design):
PEO 1: The graduating student shall become a professional Designer in Fashion Design, Space Design, Product Design, Communication Design.
PEO 2: The graduating student shall become a researcher in Design.
PEO 3: The graduating student shall become an Entrepreneur/Consultant/Design Practitioner.
Programme Outcomes (POs)
Upon successful completion of the program, the students shall be able to:
PO 1: Apply knowledge of fundamental principles of design.
PO 2: Design and conduct experiments, as well as analyze and interpret design data.
PO 3: Design a system, program, component, or process to meet desired needs within realistic constraints such as economic, environmental, social, political, ethical, health and safety, manufacturability, and sustainability.
PO 4: Operate on multidisciplinary teams.
PO 5: Identify, formulate, and solve design problems.
PO 6: Demonstrate professional and ethical responsibility.
PO 7: Interpret effectively.
PO 8: Evaluate the impact of design solutions in a global, economic, environmental, and societal context.
PO 9: Recognize the need for and an ability to engage in lifelong design learning.
PO 10: Identify contemporary design issues.
PO 11: Apply the techniques, skills, and modern design tools necessary for design practice.
PO 12: Apply the design principles and management principles to manage the project of multidisciplinary nature.
Programme Specific Outcomes
On successful completion of the Program, the students shall be able to:
PSO 1: Identify and examine raw materials and constituents required for design innovation and development.
PSO 2: Demonstrate skills in ideation, conceptualization and production of design solutions for manufacturing organizations and design houses.
PSO 3: Apply creative skills to produce sustainable, social and environmental-friendly products and processes.
Comprehensive Curriculum covering design thinking, product innovation, 3D modeling, CAD/CAM, material science, ergonomics, and sustainable design.
State-of-the-Art Design Studios & Labs equipped with advanced prototyping facilities, 3D printers, laser cutters, and industry-standard design software.
Expert Faculty & Industry Mentorship from seasoned product designers and innovators, providing hands-on training and real-world insights.
Hands-On Learning through live projects, design challenges, workshops, and internships that enable students to turn creative ideas into market-ready products.
Global Internship & Study Abroad Opportunities for international exposure to emerging design trends and global manufacturing practices.
Strong Industry Collaborations with leading design consultancies, manufacturing firms, and innovative product companies for internships and placements.
Certifications & Training in cutting-edge design software and rapid prototyping techniques, enhancing professional skill sets.
Excellent Placement Records with top recruiters in consumer electronics, automotive, industrial design, and various other product design sectors.
Career Opportunities
Consumer Tech Products Designer
Designs innovative technology-driven products for everyday use.
Lifestyle and Accessories Designer
Creates stylish and functional lifestyle products and accessories.
Digital Products Designer
Develops user-centric digital tools and applications.
UX/UI Product Designer
Focuses on enhancing user experience and interface design for digital platforms.
Product Design Manager
Oversees the design process and manages teams to create market-ready products.
Your Next Move Awaits
Begin an extraordinary journey with Presidency University.
The B.Des in Product Design is a 4‑year, technology‑driven industrial design programme focused on creating digitally and technologically integrated products, with optional specialisation in lifestyle and accessory design. It equips students with core skills in design principles, concept development, sketching, digital modeling (CAD/CAM), prototyping, ergonomics, material science, and sustainable manufacturing. Throughout the programme, learners engage in studio work, tool- and technique-based learning, electives, real-world projects, and internships, all culminating in a professional portfolio and industry-readiness.
Product designers are highly sought after in a variety of sectors that prioritise innovation, user experience, and the creation of tangible or digital products. Key industries include:
Consumer Electronics
Automotive
Furniture and Lifestyle
Healthcare and Medical Devices
Fashion Accessories and Wearables
Retail and Packaging
Industrial and Manufacturing
UX/UI and Digital Products
From electronics and furniture to accessories and packaging, the goal of product design is to create unique objects that are useful, easy to use, and visually appealing. Conversely, industrial design is more comprehensive and focuses on designing products for mass production, frequently highlighting materials, ergonomics, manufacturing processes, and system-level thinking. Industrial design incorporates both product and production considerations, making it more technical and process-orientated than product design, which focuses on form and user experience.
Basic drawing helps in expressing ideas clearly and developing design concepts, but you don’t need to be an expert—willingness to learn and practice is what truly matters. The programme is designed to build these skills from the ground up.
Sketching, 3D modelling (CAD), prototyping, material exploration, design thinking, ergonomics, and sustainable design are just a few of the practical skills that students enrolled in the B.Des in Product Design programme acquire. Through studio projects, workshops, and internships, they also develop their presentation, user research, and problem-solving skills while gaining practical experience with tools, software, and fabrication techniques. These abilities equip them to design products that are functional, user-centred, and able to be manufactured.
Essential software tools for product design include:
AutoCAD
SolidWorks / CATIA / Siemens NX
Rhinoceros (Rhino)
Fusion 360
Adobe Creative Suite (Photoshop, Illustrator)
KeyShot / Blender
SketchUp
CorelDRAW
Students pursuing a B.Des. in Product Design at the Presidency School of Design study materials such as wood, metal, plastic, and textiles in addition to important manufacturing techniques like 3D printing, laser cutting, CNC machining, and model building. They acquire useful skills in material selection and prototyping for actual product development through interactive labs and studio projects.
+91 9022092222
admission@presidencyuniversity.in
Rajanukunte, Yelahanka, Bengaluru, Karnataka, Pin: 560119, India
+91 9022092222