Bachelor of Business Administration

Duration
3 Years
Eligibility

Candidates must have passed 10th, +2, or PUC from any recognized board with a minimum aggregate of 40% marks, including for SC/ST categories.   

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Bachelor of Business Administration

Programme Overview

Bachelor of Business Administration focuses on management and administration studies. This course covers basic topics like HR management, organizational behavior, business communication, management skills, office/organization administration, finance management, business laws, business ethics, accounting, planning, international business, retail management, supply chain management, marketing, and operations management. 

Course Curriculum

  • 01Business Accounting
  • 02Managerial Economics
  • 03Management and Behavioural Practices
  • 04Corporate Governance & Business Ethics
  • 05Human Resource Management
  • 06Mastering English Communication
  • 07Introduction to Soft Skills
  • 01Corporate Accounting
  • 02Business Information Systems
  • 03Marketing Management
  • 04Business Statistics
  • 05Multidisciplinary – 1
  • 06Business English
  • 07Language Elective
  • 08Basics of Excel
  • 09Employability for Young Professionals
  • 01Financial Management
  • 02International Business
  • 03Entrepreneurship and Innovation
  • 04Business Law
  • 05Research Methodology
  • 06Multidisciplinary – 2
  • 07Advanced Excel
  • 08Corporate Communication
  • 01Cost Accounting
  • 02Strategic Management
  • 03Income Tax for Managers
  • 04Project Management
  • 05Multidisciplinary – 3
  • 06Environmental Studies and Sustainable Development
  • 07Data Analysis using Software
  • 08Introduction to Aptitude
  • 01Discipline Elective – I
  • 02Discipline Elective – II
  • 03Discipline Elective – III
  • 04Discipline Elective – IV
  • 05Discipline Elective – V
  • 06Discipline Elective – VI
  • 07Preparedness for Interview
  • 08Internship
  • 01Functional Area Project
  • 02Discipline Elective – VII
  • 03Discipline Elective – VIII
  • 04Social Immersion Project

Programme Educational Objectives

The Undergraduate students from Presidency University on completion of the program shall:

PEO-1: Demonstrate innovative skills, moral ethical values as successful business administrator.

PEO-2: Engage in lifelong learning through higher studies and professional development.

PEO-3: Serve society as a creative and effective entrepreneur.

Programme Outcomes (POs)

On successful completion of the UG program in Business Administration, the student shall:

PO-1: An ability to integrate functional knowledge and apply managerial skills in improving business environment.

PO-2: An ability to identify various management function problems in different management functions and solve them through strategic planning, critical thinking and innovation.

PO-3: An ability to effectively communicate with different stakeholders.

PO-4: An ability to realize and follow professional and ethical principles.

PO-5: An ability to demonstrate commitment to continuous learning.

PO-6: An ability to function in multidisciplinary teams.

PO-7: An ability and desire to go for higher education in business administration.

Programme Specific Outcomes

On successful completion of the UG program from Presidency University, the student shall possess:

PSO-1: An ability to apply a significant amount of knowledge in the domains like HR management, Marketing, Supply chain & Logistics management and Business Analytics.

PSO-2: An ability to support their family business.

PSO-3: An ability to start a new entrepreneurial journey.

Student handbook

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Program Regulations

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USP

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Career Opportunities

  • Business Development Executive

    Drive company growth by identifying new business opportunities.

  • Marketing Executive

    Plan and implement marketing strategies to promote products or services.

  • Financial Analyst

    Analyze financial data to support decision-making and business strategies.

  • Operations Executive

    Oversee daily operations to ensure efficiency and productivity.

  • Human Resources (HR) Executive

    Manage employee relations, recruitment, and HR processes.

  • Sales Manager

    Lead sales teams to meet targets and grow revenue.

  • Customer Relationship Manager

    Build and maintain strong relationships with clients or customers.

  • Entrepreneur/Startup Founder

    Start and manage new businesses, driving innovation and growth.

  • Supply Chain Analyst

    Analyze and optimize the supply chain to improve efficiency and cost-effectiveness.

  • Management Trainee

    Participate in rotational training programs to prepare for leadership roles.

Your Next Move Awaits

Begin an extraordinary journey with Presidency University.