Program

BBA (Business Analytics)

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BBA Business Analytics is a specialized program that is aimed at developing business analytics professionals for a variety of industries. Business Analytics is a combination of Data Analytics and Business Intelligence. It is the science of analyzing data to find out patterns that will be helpful in developing strategies. This program helps to attain the knowledge required to drive key business decisions. It will also help in developing the necessary skills to carry out analytical procedures and support an organization by figuring out ways to improve and optimize existing business processes with ease. It provides comprehensive knowledge about many topics such as advanced statistics, application of business analytics, data mining, data visualization etc.

b.tech
  • Duration

    3 Years Full time Program

Eligibility

  • Examination Passed

    10th/+2/PUC

  • University/Board

    Any recognized board

  • Aggregate Marks

    40% marks for categories including SC/ST

  • Specializations

    Finance/ Logistics/ Marketing/ Human Resources

Career

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  • Personal financial advisor
  • Operations analyst
  • Chief data officer
  • Qualitative analyst

Curriculum

Sl. No. Category of Courses Descriptions of the Category
1 SCHOOL CORE All students of particular school have to compulsorily complete all the courses in this category
2 PROGRAM CORE All students of particular programme have to compulsorily complete all the courses in this category
3 DISCIPLINE ELECTIVE The students of the particular programme have a choice to pick up a set of courses from specialization baskets
4 OPEN ELECTIVE The students have choice to pick up the courses from across the University offering (across all schools) courses

Details For Courses

Sl.No. Course Name
1 Corporate Governance and Business Ethics
2 Business Economics
3 Seminars/ Conference Publication/Journal Publications
4 Financial Accounting
5 Summer Internship
6 Dissertation
7 Fundamentals of Environmental studies
8 English and Foreign Languages (Communicative English / Essentials of English / Business English /Professional English)
9 Soft Skills Courses (Introduction to Soft Skills / Employability for Young Professionals /Stress Management & Well Being/ Preparedness for Interview/ Introduction to Aptitude )
10 Co/ Extra-Curricular Basket (Student has to serve in atleast one club)
Sl.No. Course Name
1 Financial Management
2 Business Information System
3 Human Resources Management
4 Entrepreneurship Development
5 Marketing Management
6 Management and Behavioral Practices
7 Service Management
8 Consumer Behavior & Market Research

General Basket

Sl.No. Course Name
1 Corporate Accounting
2 Cost Accounting
3 Management Accounting
4 Accounting for finance and sustainability
5 Investment Management
6 Organizational Behavior
7 International Accounting
8 Income Tax
9 Business Decision Making
10 Principle & Practices of Auditing
11 Fundamentals of Forensic Accounting
12 Strategic Management
13 Product and Project Management
14 Productions and Operations Management
15 Consumer Behaviour & Market Research
16 Leadership Management
17 Risk Management
18 Event Mangement
19 Travel and Tourism Management

Finance Basket

Sl.No. Course Name
1 Security Analysis and Portfolio Management
2 Global Business Finance
3 Business Valuation
4 Financial Econometrics
5 Management Control System
6 Mergers and Acquisition
7 Financial Modelling
8 Advanced Financial Accounting
9 Financial Markets & Institutions
10 Project Finance and Appraisal

Human Resources Basket

Sl.No. Course Name
1 Industrial Relations Law
2 Compensation Management
3 International Human Resource Management
4 Human Resources Development
5 Organization Theory and Design
6 Knowledge Management
7 Organizational Change and Development
8 Strategic Human Resource Management
9 Performance Management
10 HR Analytics

Marketing Basket

Sl.No. Course Name
1 Consumer Behaviour
2 Rural Marketing
3 Retail Management
4 Customer Relationship Management
5 Advertisement and Sales promotion
6 Integrated Marketing Communication
7 Sales & Distribution Management
8 Brand Management
9 Marketing Analytics

Entrepreneurship Basket

Sl.No. Course Name
1 MSME Management
2 Social Entrepreneurship
3 Family Business Management
4 Working Capital Management
5 Corporate Culture and Intrapreneurship
6 Enterprise planning and Appraisal
7 Export and Import Management
8 Technology and Entrepreneurship
9 Entrepreneurial Biographies
10 Business growth and Succession planning

Business Analytics Basket

Sl.No. Course Name
1 Essentials of Business Analytics
2 Essential Statistic for Business Analytics
3 Application of Business Analytics
4 Machine Learning
5 Predictive Analytics
6 Business Analytics Strategy
7 Data Visualization
8 Business Intelligence and applications
9 Big Data Analytics
10 Programming for Analytics
11 Supply Chain Analytics
12 Energy Analytics
13 Python for Business Analytics
14 Business Intelligence and Data Visualization
15 E-Business management
16 Business Forecasting
17 Artificial Intelligence for Managers
18 Econometrics for Decision Making
19 Operations Analytics
20 Block chain Analytics
21 Data Science using R

E-Commerce & Supply Chain Management Basket

Sl.No. Course Name
1 Fundamentals of E-Commerce
2 Introduction to Supply Chain Management
3 Purchasing and Inventory Management
4 Technology and Operations Management
5 Lean Supply Chain Management
6 Emerging technologies in logistics and supply chain Management
7 Operations and Materials Management
8 Quality Management
9 E-Business Application
10 Supply Chain Modeling and Design
11 Supply Chain Risk Management
12 Legal Aspects of E Commerce
13 Accounting in Logistics and Supply Management
14 Business Process Re- Engineering
15 Global Supply Chain Management
16 Multi Modal Transportation
17 Warehouse Management

Digital Marketing Basket

Sl.No. Course Name
1 Introduction to Digital Marketing
2 Internet and Related Technologies
3 Social and Web Analytics
4 Web design and Development
5 Digital Media Laws
6 Digital Marketing Strategy
7 Social Media Marketing
8 Search Engine Optimization
9 Neuromarketing
10 Media Management
11 Technology and Marketing
12 Web Analytics
13 Content Strategy

Banking and Insurance Basket

Sl.No. Course Name
1 Corporate Finance
2 Financial Reporting and Analysis
3 Fundamentals of Insurance
4 Principle and Practices in Banking
5 Debt Markets and Mutual Funds
6 Financial Securities and Derivatives
7 Auditing and Corporate Governance
8 Laws relating to Banking and Insurance
9 International Banking and Finance
10 Compliance, Governance and Risk Management in Insurance
11 Mergers and Acquisition and Corporate Restructuring
12 Advanced Auditing
13 Taxation Laws
14 Internal Control & Professional Ethics

Aviation Basket

Sl.No. Course Name
1 Genesis and Overview of Aviation
2 Airport Operations - Basics
3 Airport Operations - Advanced
4 Regulatory Framework of Aviation
5 Airport and Aircraft Emergencies and Safety Management
6 Air Cargo and Logistics
7 Airline and Cabin Crew Management
8 Aviation Maintenance Management
9 Customer Relationship Management in Aviation Industry
10 Marketing of Services
11 Air Traffic Control
12 Airport Management

Financial Technology Basket

Sl.No. Course Name
1 Introduction to Financial Technology
2 Financial Information Systems
3 Fintech Personal Finance and Payments
4 Financial Markets & Services
5 Security Analysis and Management
6 Financial Risk Management
7 Cyber Security Technology
8 Financial Analytics
9 Cryptocurrency
10 Forensic Accounting
11 Coprorate Fraud
12 Concept of Block chain
13 Laws for Financial safeguards
14 Crypto currency and its uses
15 Electronic Payment systems
16 Fraud Detection
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