Events

The EL Fortuna Club of Presidency School of Commerce & Economics organised an Influencer Talk Show and a seminar on self-monetisation on February 18, 2025, at the campus. The key speakers for the sessions were Ms. Manisha Chettri, content creator, and Mr. Nouman Khan, influencer and digital entrepreneur.

During the sessions, the speakers discussed the rapidly growing India's digital marketing landscape. They shared insights on how the marketing is focusing on customer experience optimisation, digital ethics, and cross-platform integration. They highlighted that professionals specialised in data analytics, AI-driven marketing, and immersive technologies will be high in demand going forward.

More than 450 students from BBA Digital Marketing and BBA Marketing Analysis attended the sessions. They expressed their gratitude to the club coordinator, Dr. Syed Abid Hussain, Professor, for organising the insightful and engaging sessions.