Events

Presidency School of Design organised a field visit for its 4th semester B. Sc. Communication Design students to Mall of Asia, Yelahanka on February 20, 2025. The visit aimed to provide students with hands-on exposure to retail ambiance, sensory branding, retail store design, and visual merchandising.

During the visit, students explored how various design elements contribute to shape brand identity and customer experience in a real-world retail environment. The field trip was coordinated by assistant professors Mr. Brijesh Kumar Jaiswal and Ms. Subhani Sharma.