What is BBA Digital Marketing?
- Designed to deliver the practical understanding of online marketing
- Provide insights into consumer behavior and organization dynamics.
- Aims at providing an excellent grounding in digital aspects of marketing, such as, technology platforms, SEO/SEM and communicating with the customer using new media techniques
Why Digital Marketing?
- Discover the creativity in you
- High demand and high growth career options
- Higher salaries
- Can venture on your own
- Deployment of Ready to UseSkills
Flexible Curriculum
BBA in Digital Marketing imparts knowledge about strategies to attract customers through various digital channels. It provides a comprehensive view on planning and executing digital marketing campaigns which promote products and services on popular search engine and other social media channels.
The programme aims at providing an excellent grounding in digital aspects of marketing, such as, technology platforms, SEO/SEM, Social and Web Analytics, Digital Advertisement Landscape and communicating with the customer using new media techniques.
It is designed to deliver the practical understanding of online marketing and to provide insights into human and organisation dynamics. DOMAIN SPECIFIC: This program provides super specialization within a BBA program in digital marketing sector. 3.SKILLS: Developing the skills of students through: 4.INDUSTRIAL TOURS: 1.STRONG CONCEPTUAL KNOWLEDGE: 2. DEMAND: The students are highly sought after as they are ‘market ready’ in a newly emerging sector. 1. High Corporate Exposure & Market Acceptance 10+2 education completed in the Humanities, Commerce or Science from a recognized educational Board. Tag:
PROJECT WORK :
3. WORKSHOPS, SEMINARS & INTERNSHIP:
Helps students to develop soft skills and experientially blend the content into the curriculum.
4. INTERACTION: Well defined internships prior to final year provide real world experience.Benefits
2. Higher Studies: The students are accepted by foreign universities for higher studies
3. High Demand: Professionals who are expert in Digital marketing and allied activities are sought after.
4. GOOD CAREER PROSPECTS :
Common job profiles available to graduates from these programs include:
Eligibility Criteria
A minimum aggregate score of 50% (45% for SC/ST/OBC candidates) at the 10+2 level. BBA in Digital Marketing