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Name : Dr. Pratika Mishra Qualification : Ph.D. Designation : Associate Professor |
Memberships in Professional Bodies: Association of Computing Machinery (ACM)
Research area: Research area: Marketing Communication, Relationship Marketing, Advergames and New Media. Published more than 40 papers in International & National journals, Edited Books with reputed Publishers. Reviewer & Founding Ediors of Journals. Guided PhD’s in the area of Marketing.
