Name : Dr. Nisha Saha

Designation : Associate Professor

Qualification : Ph.D.

A young academician with fourteen years of teaching experience, both at Post Graduate and Under Graduate levels in India and MENA countries including University of Bedfordshire U.K. Her last assignment was at Majan University College, Muscat, Oman teaching Executive MBA directly under University of Bedforshdire, UK, ACCA other than usual PG and UG academic levels. She also brings along the experience of developing Master Degree curriculum for Ethiopian State University during her tenure as Associate Professor at Aksum University, Ethiopia. Being the IQAC Director and Student Affairs’ coordinator at Army Institute of Management, Kolkata she contributed towards getting NAAC accreditation to the institute as well. She has completed Ph.D from state University of Burdwan, in 2012. She is a gold medalist (First class first) in MBA from the same University specializing in Marketing Management and Tourism Management. She is NET (National Eligibility Test) qualified conducted by UGC and holds PGDMM degree as well. She has a book published from German Publication house apart from a number of International and National Journal Publications, as well as research papers published in edited volumes.
Awards, Medals, Achievements, Patents, etc : Gold Medal in MBA (First class First) batch 2003-2005
Memberships, affiliations, etc : Life Member of Indian Tourism Congress
Marketing Management
Consumer Behaviour, Neuro-Marketing, Services Marketing, Tourism Management, Sustainable Tourism Development, Poverty Alleviation through Tourism.

Type of research paper

No. of papers 7

Conference papers


Journal articles







Others (Edited Volume)