“Cerebrum” the Inter- Collegiate Management Fest was conducted by the School of Management, Presidency University on 7th and 8th of December, 2018 and this year’s tagline was “Battle of the Brains”. Events cutting across all areas of General Management, Finance , Human Resource Management, Business analytics and Marketing were held. Events included Business Plan Contests , Business Quiz, Best Manager contests, Marketing Bazaar, Bull and Bears, Ad-World, Personnel Capital, Investment Goals, Fashion Show and others. 20 colleges from all over Bangalore with around 300 participants took part in the two days’ event.
The colleges that participated in the events were as follows :
|SL.No||Name of the college|
|2||M.P Birla Institute of Management Studies|
|3||Global Academy of Technology|
|5||Acharyas Banglore B-School|
|7||East West Institue of Mangement|
|8||Christ (Deemed to be University) DMS|
|10||Maharani Lakshmi Ammanni College for Women|
|11||Reva Institute of Science and Management|
|13||Nitte Meenakshi Institute of Technology(NMIT)|
|15||Padmashree Institution of Management and Science|
|16||Mount Carmel College|
|17||Indian Academy School of Management Studies|
|18||The Oxford College of Engineering|
|19||Agragami Group of Institutions|
|20||Vivekananda Institute of Management|
Along with internal faculty, the following were the external judges :
1. Mr. Sumesh C M – AGM ,IDBI
2. Mr. Sanjay Bhattacharya – Country Head –Retail –Titan
3. Sherry George – Country Head –Titan Loyalty Program
4. Sajith P Surendran – Managing Director , Markon Strategy Consulting
5. Dr. Bhavani M R- AD World
6. Mr. Hafis Ismile –Movie Director , Malayalam/ Kannada Movie Industry
7. Mr. Jeevan Sabu – Choriographer,Malyalam / Tamil Movie Industry
The event got sponsorships from Microtech Educational Services, Himalaya, World of Titan & Fast track.
The event was inaugurated by Vice chancellor of Presidency University, Dr.Radha Padmanabhan on 7th Dec 2018. Dr.Ishwara Bhat, Pro Vice Chancellor and Prof. Swapan Majumdar, Professor of Management, graced the event. Also on this occasion , the second edition of management newsletter “Management Sapience” was released.
The Valedictory function was graced by Dr.Vijayan Immanuel, Pro- Chancellor, Dr.Ishwara Bhat, Pro Vice Chancellor and Prof. Krishnakumar, Head of the Department of Presidency University. The prizes were distributed to the winners for all category and the Rolling Trophy instituted by MBA 2017-19 Batch was won by Christ University.
This year’s Cerebrum was well received by the participants, judges and sponsors alike. The participants appreciated the innovative and creative format of the Cerebrum 2018 events and invited the University for their Management Events. Students of Presidency University volunteered and worked tirelessly for the last few weeks in leading and managing the event. This definitely could contribute to developing their leadership skills, negotiation skills and problem solving abilities.